Posts Tagged by flat fee mls listing
I like being a professional messenger, not a pretend Realtor CMA Superman. I feel my job is to provide guidance, not become a bear-market scrooge
| July 25, 2010 | Posted by admin under Uncategorized |
You want a Realtor that shows homes and gives buyers the confidence to make an offer at market prices. A buyer’s agent that illustrates the reasons why it is OK to offer a reasonable amount. Since when does is a CMA (comparable market analysis) become the only supporting document to justify value and offer. more
ADDvantage® now makes it simple to understand how flat fee listing works by watching our flat fee MLS videos
| November 22, 2009 | Posted by admin under Watch Flat Fee MLS Video about How By-Owner MLS works |
Tampa Bay by-owners are saving money by listing flat fee MLS…ADDvantage® now makes it simple to understand how flat fee listing works by watching our flat fee MLS videos. more
Pricing expertise to all my flat fee MLS Tampa clients on a daily basis
| August 15, 2009 | Posted by admin under Uncategorized |
In a buyers market, I parallel leaving too much room to negotiate in your listing price to fishing for grouper in a lake. What a waste of time! My pricing methodology works well because once the sales price is refined to a point where we are confident we can get a buyer, I coach the buyer’s agents to bring their offers in at full-price. This works for them too because it gives them a defined mission. more
Since February 10, buyers are everywhere….Is this a turning point for Tampa and the rest of Florida?
| March 1, 2009 | Posted by admin under Florida's Real Estate Market Update |
Florida’s real estate market is the busiest in 4 years more
Is it Important to List in the MLS with Tampa Flat Fee MLS Listing Service That Guarantees to Answer Their Phone 7 days a week?
| November 16, 2008 | Posted by admin under Flat Fee MLS Hillsborough By Owners Need Excellent Phone Suppo |
If 2,900 Realtor calls or buyers requests for showings went unanswered over a period of 12 months would that hurt your chances of selling your Tampa home?
At ADDvantage, we have answered 2,900 calls live over the past year for our Florida flat fee MLS clients. 1,000 of these calls have come after-hours. Every single call was handled professionally, recorded in our seller’s account, an email sent to our seller, a link sent to the interested party to your Tampa MLS listing at ADDvantage and a detailed description of the call was included in that email.
If the caller was a Realtor, we get their Florida real estate license number confirming they are truly Realtors and send them permission by email to deal directly with you. We include your phone numbers just in case they miss place them. If a seller chooses ADDvantage Plus, our contract-to-close plan, we do not send permission to Realtors to deal with the seller because we represent sellers in this hybrid-full-service flat fee plan.
This 8:00am-8:00pm 7 days a week phone concierge service at ADDvantage is guaranteed in our ADDvantage flat fee MLS Listing Agreement. It is a part of our service commitment to all our flat fee MLS sellers. This is also one of the reasons why we charge a bit more for a listing in the MLS with ADDvantage.
Paying attention to the phone ethic is a critical detail to being successful selling by owner MLS in Florida. The flat fee MLS broker is the gatekeeper of sales leads for the by owner MLS seller. I know that most flat fee websites say all leads and calls comes right to you so having great phone support is unnecessary. Well, they are misleading the public because they can’t and won’t commit to any posted or guaranteed hours of phone support. Truth…flat fee MLS seller’s phone numbers are published in the MLS under Realtor remarks. But, the listing broker of record (ADDvantage or whoever is listing the property in the MLS) phone number is also listed in the MLS. Since 1913, Realtors, by a code of ethics, have always called this listing broker to get showing instructions and negotiate all offers. Realtors, by this same code, cannot deal directly with the seller without the expressed permission from the listing broker. This is why the listing broker receives so many calls from Realtors. It is also the reason why ADDvantage gives Realtors our expressed permission in an email that they can deal directly with our seller clients.
In Realtor.com, the biggest real estate website in the word, the sellers contact information is not permitted. All these buyer leads go to the listing broker. Make sure the listing agreement that you sign with a flat fee broker clearly states that all buyer leads belong to the seller, not the broker.
When you list flat rate MLS through ADDvantage, all buyer leads are yours to work so you can sell ‘by owner’ and not pay any commission. If a Realtor sells your home, you pay just that Realtor a commission which you establish during the sign up process. Typically, flat fee MLS sellers offer between 2-3%.
Some by owner MLS sellers offer more commissions to Realtors (buyer agents) to garner more attention. We offer a flat fee listing program called Street Smart ADDvantage that sends 12,000 emails to all Tampa Bay Realtors twice a month informing them of your higher than average commission. The Street Smart ADDvantage eblast is Florida best-read Realtor-to-Realtor email.
Our basic flat fee MLS listing program is $349 for a 9 month listing in any Florida MLS. Street Smart ADDvantage at $599 and ADDvantage Plus cost $799 and $500 at close. ADDvantage Plus, our contract-to-close plan, includes Street Smart Eblast marketing as long as you offer a 4% buyer’s agent commission.
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